There is one thing every business offering goods or series should have in common: a Google Business Listing! Gone are the days of searching the microscopic print in the yellow pages for a local listing for house repairs, or frantically searching through 100 Walmart...
We all know that branding is the key component to the growth of a successful business. It’s what makes you stand out, and be recognizable to your audience, and it’s what sets you apart from your competition. Most importantly, it’s what makes you, YOU! Branding can go...
Does a department store keep the same display for years? Does the visual presentations in their store window stay the same or do they change frequently? Physical stores nailed the marketing technique of visual merchandising from the beginning. Appealing visuals with...
Marketing can be challenging for a small business owner. Add in an ongoing pandemic to the equation and ‘marketing’ can translate to ‘meltdown’. The small business promotional model has changed quite a bit in the last couple of unusual years. A...
Fear of a cybersecurity breach can keep us worried. Everyone who uses a computer is at risk of external threats from cyberattacks and breach in security. Fortunately, there are quick and easy ways to protect yourself from cyber strikes and keep your information under...
Are there any New Year’s Resolutions that you can make today to set up your business for a successful 2022? The week after Christmas is the perfect time to reflect on the past year. Before you start counting up all of the things you didn’t check off of last year’s...